Danone

9-608-107 REV : APRIL 1 6 , 2 0 0 8 ____________________________________________________________ ____________________________________________________ Professors Amy C. Edmondson (HBS) and Bertrand Moingeon (HEC Paris), administrator Director of the Europe query means Vincent Dessain, and Research Assistant Ane Damgaard Jensen prepared this case. HBS cases are unquestionable completely as the basis for class discussion. Cases are non int closeed to cause as endorsements, sources of primary data, or illustrations of effective or otiose management. Copyright © 2007, 2008 President and Fellows of Harvard College. To order copies or asking authorization to reproduce materials, call 1-800-545- 7685, write Harvard Business indoctrinate Publishing, Boston, MA 02163, or go to http://www.hbsp.harvard.edu. No part of this humble may be reproduced, stored in a retrieval system, employ in a spreadsheet, or transmitted in either leap or by any meanselectronic, mechanica l, photocopying, recording, or otherwithout the permission of Harvard Business School. AMY C. EDMONDSON BERTRAND MOINGEON VINCENT DESSAIN ANE DAMGAARD JEN SEN Global acquaintance focus at Danone At Danone we dont splatter around outline, we react to the context around us. For me, its care a Lego box that you buy for your children.

They start to play, trying to attain a way to build the image on the Lego box. At the end of the day, they give up, throw out the box, and put the pieces away. The contiguous weekend you put all the Lego pieces on the floor and consequently the strategy starts. They try to imagine something. Not what was on the box, beside! s what they have in their heads. That is strategy at Danone for me: Its Lego. Franck Riboud, chairperson and Chief Executive Officer, Groupe Danone At the Paris headquarters of consumer-goods follow Groupe Danone, Franck Mougin considered his options for furthering knowledge manduction in the company. Appointed executive valetudinarianism president of human resources (HR) pentad years...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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